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What Do We Offer?
Partnerships and Highlights
Spectre Etiquette has had the opportunity of forging many partnerships with prominent brands in Cambodia, such as <Eleven One> and <Sun and Moon>. We have also had the pleasure of writing an editorial about the‘Importance of Etiquette’ for the world-class magazine - Prestige Cambodia. Through our cutting-edge partnerships, Spectre Etiquette has associated and collaborated with brands, increasing etiquette one partnership at a time.
About: Willem Theron
Founder of Spectre Etiquette
"Here is the most common misunderstanding—etiquette is out of date! In fact, etiquette may be more important now than ever."
- Willem in 'Prestige Cambodia'
Growing up in a family where etiquette was paramount – thanks to my mother’s influential business, I imbibed essential lessons in refinement and elegance. Her phenomenal hosting skills, especially during loving dinners, instilled in me the importance of every detail, making guests feel like royalty. These early experiences became the bedrock of my passion for etiquette. Studying business management further fueled this interest, revealing the power of etiquette in gaining the upper hand when engaging and connecting with people.
One transformative encounter with a Cambodian businessman stands out vividly. Witnessing his respectful and caring demeanour, coupled with an impeccable presentation, inspired me to expand my dedication to etiquette beyond personal gains. This encounter led to a lasting friendship, emphasizing the profound impact etiquette can have on relationships. Now, as an etiquette and image coach, my coaching philosophy centres on treating everyone with respect and kindness. Despite potential perceptions of snobbishness, I uphold authenticity while adhering to etiquette principles. My coaching integrates charisma and networking, recognizing their pivotal roles in navigating today’s dynamic business landscape. With a vision to empower South East Asia, I aim to elevate executives through an emphasis on elegant presence, modern business etiquette, charisma, and style, contributing to a region of refined professionals..
